Northwestern University

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Digitization, Product Variety and Concentration: Evidence from the South Korean Movie Market

Description:

Digitization has led to dramatic cost reductions and reshaped both what and how products are sold. This dissertation examines the impact of digitization on the behavior of market intermediaries that bring together producers and consumers. Our empirical context is the transition from 35mm film to digital cinema technologies in the...

Keyword:

Product Variety, Concentration, and Digitization

Subject:

Marketing and Economics

Creator:

Yang, Joonhyuk

Owner:

Scholarly Digital Publishing

Language:

en

Date Uploaded:

01/21/2021

Date Created:

2020-01-01

Resource Type:

Dissertation

Alternate Identifier:

etdadmin_upload_736303 and http://dissertations.umi.com/northwestern:15056